Friday 11 January 2013

Codes and Conventions of Action Films research

 All film genres have their own codes and conventios. Action thrillers as a genre aslo have them here are the following
  • The certificate for the films are mostly 12 or 15 in order to maximise the number of potential viewers as the biggest target audience is  12 to 24 ass these are the ages when we go to cinema.
  • Often hybridised with other genres like Sci Fi/Adventure/Romance to achieve wider audience
  • Major Hollywood studio produced and distributed like for example Warner Bros
  • High production values including Computer Geerated Inteligence (CGI) FX. 
  • Fast paced editing mostly to create tension
  • Classic Hollywood 3 act narrative structure (Equilibrium, Conflict, New equilibrium)
  • Predictable chain of events – cause and effect
  • Single stranded, linear, closed narrative
  • Dramatic non-diegetic sound
  • More narrative action codes than enigma codes, meaning there is no clue to slove but the case is obvious
  • Clear binary oppositions
  • Star Marketing: Audience expectations for a certain actor. Identificating with the popular actors. (Cruise/Pitt/Willis/Thurman/Jolie/Stallone/Craig/Schwarzenegger/Di Caprio…). Generic Typecasting and Secondary Persona apply
  • Romantic sub-plot, Humorous dialogue
  • Relationships with new technology (youth audiences)
  • Use of close up/Insert shots/High Key Lighting
  • Dominant representation of gender: male/female action hero. Mulvey’s male gaze and contemporary female gaze can apply... 

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